The international compound cafeteria Leopard expanded its beach map again. The Leopard Huijin Store was officially opened yesterday. This is the second branch opened in Shanghai. It is expected that the third branch will also be opened in May this year at West Yan'an Road. It will occupy an area of ​​2,500 square meters and will become the largest wedding venue in Shanghai. . As the only restaurant in Shanghai that is exempt from Haagen-Dazs, Leopard will target the target consumer group to mid-range and high-end people.
At noon yesterday, the store held an opening ceremony with a warm atmosphere. Different from other cafeterias, this store is elegantly decorated with rich details. With a pattern of more than one thousand square meters, it can accommodate more than 500 people. The whole shop is divided into six theme open areas: Japanese-style dining area, Chinese food area, Western food area, barbecue area, vegetarian bar and drinks bar, customers can enjoy American, Japanese, French, Taiwanese and Hong Kong style cuisine, but also unlimited taste Haagen-Dazs ice cream. The kitchens in the six districts are all open-plan and more than 100 top chefs cook more than 200 kinds of international cuisine.
The price of 180 yuan for leopard lunch and 220 yuan for dinner was a high price in the cafeteria. Zhao Juan, senior media planner of Marketing and Planning Department of Shanghai Leopard International Food Co., Ltd. stated: “This kind of pricing has become a feature that Leopard attracts patrons. Many companies often choose to eat leopards for business meals, and enjoy more delicious food while avoiding over-budgeting when entertaining guests.
It is reported that the Leopard International Group has 27 years of experience in operating catering business. In 1988, it combined all types of catering companies and established the Leopard restaurant and entertainment organization. After 15 years of experience, it has become the largest food and beverage group in Taiwan. . In 2003, he entered the Chinese mainland market and extended the catering and entertainment landscape. In 2005, he successively invested in various diversified catering chains such as buffets and banquets in Beijing and Shanghai. The first branch in Shanghai was located in CITIC Plaza, Nanjing West Road, Beijing. Two branches. At present, 80% of guests of the leopard are Shanghainese.
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