Famous international home brand Briz settled in Hangzhou

Recently, Hangzhou Meitong Commodity Co., Ltd., known for its production of handicraft candles, held a press conference at Hangzhou Huanglong Hotel to announce the official listing of its home-branded product “Brisis”. Brice officially opened its brand stores in Hangzhou, Shanghai and Beijing.

Brice's Chinese investment Fangmeitong Daily Necessities (Hangzhou) Co., Ltd., involved in the craft candle industry ten years ago, founded the CHESAPEAKEBAY process candle brand, and established long-term and good cooperation relationships with many of the world's top large retailers. As one of the "China's largest and most trusted suppliers of candle products."

The Brice home brand is the result of the cooperation and introduction of the United States and the United States PTI company. As a well-known international home brand, Brice has ten years of design and operation experience in the United States. Earlier this year, the company established Blix Fashion Home Furnishing Co., Ltd. subsidiary, and established the US-France Fashion Design (Hangzhou) Center. Each year, millions of dollars are invested to hire senior designers from the United States, France and China to form an excellent design team to conduct product research and development and design. The center is dedicated to designing and publishing the world's newest artistic soft-decorative product research and development base. Blissliving implies the ultimate fulfillment of lifestyle - flying body and mind, comfort and perfect enjoyment. With the style concept of “Nature and freshness, harmony and individuality, comfort and romance”, the company has introduced European classics, Asian style, fashion simplicity, American leisure and four different styles of bedding and craft candles and other fashionable household items.

The distinguishing feature of Brice from other home brands is that each of her creations triggers people's different feelings - visual pleasure, olfactory sensation, tactile comfort, and auditory intoxication. Designers from the United States, France and China sought for creative inspiration and materials in a continuous world tour. The collision and integration of ideas enabled them to create a kind of art of life for Brice. Tailored to each individual detail, it brings elegant design, natural colors, and fragrant aromas to the home, allowing people to flutter their body and mind in a touch of scent and fabulous music, and enjoy the ultimate in satisfying artistic life. Give people surprises and make people excited.

Ms. Xu Li, Chairman of Brice Company, said that Brice's home products are more than just a product. She is also rich in rich cultural heritage and artistic tastes, interpreting European and American lifestyles and stylish home culture, leading an advanced modern The concept of home life advocates a high quality lifestyle and elegant life attitude. Provide consumers with personalized design, guide consumers to establish their own style of life and home quality. The company's US-Fashion Fashion Design (Hangzhou) Center will also not only be satisfied with providing tangible fashion products, but will also be dedicated to promoting the world's most fashionable products and cutting-edge lifestyle. In the future, they will hold regular fashion conferences to promote the concept of fashion to consumers to build their new home taste and lifestyle.

The Briss home brand is positioned as an international home brand with high-end, high-quality and stylish sense. It will implement the franchising brand development strategy in China and take the path of international business development. In the first year, the company plans to comprehensively promote the brand of Bries at the speed of 60 stores, and expands and expands year by year. It will reach the scale of 300 stores in three years and will make Brice a full-fledged home furnishing brand in China. All franchised stores must undergo a unified audit by the headquarters and implement standardized management.

Unlike other home-brand stores, the Bries Store designed by French designers provides consumers with a “one-stop shopping” place, a home-style shopping environment and a pleasant experiential consumer service, decoration and layout. Also unique. All of the background music in the store is exclusively produced in the United States. Walking into the Breis shop, you can not only smell the flavor of western coffee, but also have a unique fragrance. This refreshing fragrance is derived from the company's CHESAPEAKEBAY brand craft candle.