Aokang brand building street project victory in the first test water real estate

On the morning of January 1, the “Huanggang Aokang Commercial Pedestrian Street” built by Aokang invested 180 million yuan was officially opened, marking the Aokang Group's dream of testing water commercial real estate and leading 100 brands to battle the market. step.

40 Wenzhou brands on one street

The 75-acre Huanggang Okan Pedestrian Street is most noticeable for the arrival of numerous Wenzhou brands. Walking through the pedestrian street, which consists of 6 main streets, is like being on Wenmao Wuma Street, where there are more than 40 well-known brands in Wenzhou.

Casual wear brands include Metersbonwe, Semir, Balade and Gaobang. Footwear brands include Hung Hom, Gilda, Dorcom, and Sai Wang. Bed linens include the Southern bedroom and other Wenzhou brands show off on the pedestrian street. . Investors Aokang Group's Aokang, Kang Long, beautiful beauty and Aokang cooperation brand, Italian footwear brand GEOX, is taking advantage of the location, occupy an important facade of the pedestrian street, in which Aokang opened three stores.

This Wenzhou “brand carrier” pedestrian street is also a gathering place for famous brands at home and abroad.

There are mainly Adidas, Converse, Li Ning, Jordan, Kangta, 3610 and Yalid, and other sports brands, Romon suits, rich bird costumes, men's clothing brand, Yi-Ting, Parker Dordogne and other clothing brands, as well as Daphne, Diane, St. Himi and more than 150 fashion brands. Aokang led the concept of “brand aircraft carrier” composed of 100 brands to market together and was realized at Huanggang O'Kang Pedestrian Street.

Aokang wants to build 100 walking streets throughout the country

The Huanggang Aokang Pedestrian Street built in 13 months made Okan's other ideas gradually surfaced. In an interview with reporters, Wang Zhenluo repeatedly mentioned that “Aokan must lead 100 brands and build 100 pedestrian streets throughout the country.”

Aokang's idea of ​​making streets is of course not one street or one street. Wang Zhenluo said: "If this is done, waiting for my white beard will not create 100 pedestrian streets." In accordance with Wang Zhenwei's assumption, the next O'Connell will replicate the "Huanggang street model" and "operate" in 100 cities across the country.

100 pedestrian streets: either invest in construction or purchase.

Aokang's plan has attracted the attention of some city government departments. Before and after the opening of Huanggang O'kao Pedestrian Street, Gao Yuanchi, deputy mayor of Luoyang City, Henan Province, made a special trip to Huanggang and had frequent contact with the senior officials of Aokang Group. Wang Zhenxi confirmed to reporters: “Okang pedestrian street projects in Luoyang and other places are under negotiation.” According to reports, the second Pedestrian Street in Aokang is scheduled to open on May 1st next year.

Wenzhou Chamber of Commerce around the world pays attention to Aokang's "Made Street Movement"

The vision of Aokang Group to lead 100 brands to create pedestrian streets in 100 cities across the country has also attracted the attention of the Wenzhou Chamber of Commerce.

On January 1, 52 leaders of Wenzhou Chamber of Commerce in Guangdong, Fujian, and Changsha, as well as heads of Zhejiang Chamber of Commerce in Shanghai and Chongqing, appeared on the site of the opening of Okaang Pedestrian Street in Huanggang.

Many of these outward-looking Wenzhou elites went to the local government to work on the streets.

A person in charge of the Wenzhou Chamber of Commerce in Changsha, China, said: “Look for opportunities to build the brand into Aokang’s 'brand carrier' and develop the market together.”