Guangdong Fashion Week 2017 2017 Guangdong Garment Supply Side Reform and Innovation Conference was successfully held

On the morning of August 20th, 2017 Guangdong Garment Supply Side Reform and Innovation Conference was successfully held in Liuhua Hotel, Guangzhou. The conference was co-sponsored by the Guangdong Provincial Economic and Information Technology Commission and the Guangdong Garment and Apparel Industry Association. It was supported by the Guangdong Provincial Frontier Command and the Guangzhou Yuexiu District Business Bureau. Guangzhou Chaoshe Creative Consulting Co., Ltd., Guangdong Province The Fashion and Fashion Industry Economic Research Institute and the Guangdong International Fashion Art Research Institute jointly hosted the joint venture, the People's Government of Junan Town, Shunde District, Foshan City, and Guangzhou Yaxun Network Technology Co., Ltd. jointly organized by Guangzhou Yunhao Garment Technology Co., Ltd. and Zhongshan Chinese Co., Ltd., Guangdong Cowboy Club, Guangdong Lanyuan Innovation Angel Investment Co., Ltd., Provincial Garment Association Cotton Tree Fashion Branch, Provincial Pregnancy and Baby Products Association, Guangzhou Yuexiu District Clothing Chamber, Baiyun District Clothing and Leather Shoes Industry Chamber of Commerce, Baiyun District The Fur Association, Dongguan Textile and Garment Industry Association, Foshan Textile and Garment Industry Association, and Foshan Shunde Textile and Apparel Association jointly co-organized.

Focusing on supply-side reforms, the conference is based on innovation in the apparel industry, bringing together experts and leaders from all walks of life to explore new models and opportunities for innovation and development in the apparel industry. Deputy Director of the Guangdong Provincial Economic and Information Commission Wu Yuguang, Deputy Commissioner of the Regional Department, Deputy Director of the Guangdong Aid Command, Wang Zaihua, Vice President of the China Textile Industry Federation Xia Lingmin, Researcher of the Consumer Products Industry Department of the Provincial Economic and Trade Commission Li Xiaoyan, Guangzhou Deputy Director of the Shuilian County Work Team, Yi Chunsheng Standing Committee of Shufu County Committee, Chen Yuying Party Secretary of Junan Town, Shunde District, Foshan City, Xu Guangwei, Deputy Director of Guangzhou Yuexiu District Business Bureau, Liu Yueping Executive Director of Guangdong Garment and Apparel Industry Association, Zhou Lun Executive Vice President, Vice President Wen Xiaoyan, Vice President Deng Zhaoping of Guangdong Fashion Designers Association, Professor Wang Xianqing, Director of the Institute of Circulation Economics, Guangdong University of Finance and Economics, Lanyuan Capital Partner, General Manager of Guangdong Lanyuan Jiangyan, Guangzhou Yaxun Network Technology Co., Ltd. Chen Fangming CTO, as well as the Cotton Tree Fashion Branch, the Provincial Pregnancy and Baby Products Association, Guangzhou Yuexiu District, Baiyun District, Dongguan City, Foshan City, Huizhou City, Chaozhou City and other industrial clusters, clothing vendors (consortium) More than 300 representatives from the representatives of the association and the provincial service associations attended the conference.

At the meeting, the Executive Director of the Guangdong Garment and Apparel Industry Association Liu Yueping made a keynote speech – the status quo and trend of the reform and development of the supply side of the Guangdong garment industry. In the first half of this year, the operation of Guangdong's garment industry achieved steady growth. The output and export volume of major products continued to be the first in the country, employment was reduced, liabilities were reduced, and investment and efficiency showed signs of stabilization. According to statistics, in the first half of 2017, the above-scale enterprises in Guangdong's garment industry completed a total of 3 billion garment production, a year-on-year decrease of 4.4%, accounting for one-fifth of the country's total. The export of clothing and clothing accessories was 16.3 billion US dollars, which was 8% year-on-year, accounting for nearly 1/4 of the national total. The total output value of clothing sales was 189.8 billion yuan, up 4.4% year-on-year; the total profit was 7.9 billion yuan, up 5.5% year-on-year. The average number of workers was 840,000, a year-on-year decrease of 7%; textile and garment investment in fixed assets was 39.3 billion yuan, up 11% year-on-year, accounting for 18% of the country, and the overall trend continued to grow, with the increase exceeding the national average.

Under the support of the supply-side reform policies of the governments at the national, provincial and municipal levels and the three-product strategy, the traditional garment manufacturing industry is in the process of reforming the supply-side structure, and many garment industry clusters are actively taking action to promote industrial supply. Side reform. (1) For example, Humen Town, Dongguan City is implementing the “machine substitution” strategy, promoting customized production, promoting 3D clothing design and application technology, promoting the high-end and intelligent development of the garment industry, and encouraging enterprises to apply intelligent production equipment. Effectively improve production efficiency and reduce production costs. At the same time, through the synergistic innovation mechanism, the integration of advantageous industries and high-quality resources will be realized. (2) For example, Jun'an Town, Foshan City, took the lead in supporting the clothing industry's industrial platform to settle down in the city, from the clothing supply chain as the entry point, to the financial capital as the driving force, to enhance the industrial efficiency and concentration of industrial resources, to achieve the clothing industry. Upstream and downstream cooperation and win-win. There will be a special introduction. (3) For example, Yuanzhou Town of Huizhou City is building a fashion industrial city. In the new round of transformation and upgrading of the industry, it will gather the advantageous resources of industrial chain such as product development, brand building, channel operation, supply chain and service provider to shape the cluster. New business cards in the region to enhance the competitiveness of the apparel industry.

The conference released the first "Guide to the Supply of Consumer Goods (Increase Varieties) in Guangdong Apparel Industry". According to the scope of “increasing varieties” and the basic conditions of “new varieties” proposed in the “Guiding Opinions of Supporting Industry Associations to Carry out “Increase Varieties” Work, the Provincial Garment Association organized the “New Variety” of Guangdong Apparel in 2017. After the work was confirmed, after a review by experts, a batch of “new varieties” of the garment industry in Guangdong Province in 2017 was identified. Including 17 varieties of 11 companies including Mingrulong Phoenix Skirt, Meisi Smart Underwear, Exceptional Plant Dyed Apparel, and “Weiming Lingnan·Guangfu Hui” series, covering smart green health clothing, personalized customization, and high-end clothing. , clothing industry consumer goods, Lingnan specialty clothing and other five aspects. At the same time, according to the results of the certification, the Provincial Garment Association compiled the “Guidelines for the Supply of Consumer Goods (Increase Varieties) in Guangdong Apparel Industry”, which promoted the innovative features of new varieties, aiming to set a benchmark for the industry and guide the development of industrial innovation.

In the autumn of 2017, Guangdong Fashion Week is the platform for the promotion of the three-product strategy. It is also the platform for docking the resources of the industry chain. It is also the carrier of the fashion capital. It aims to promote the integration of the industry chain and promote the transformation of the manufacturing industry into the fashion industry through the construction of the platform. Cross-border cooperation to achieve value re-engineering, for the supply side reform of the Guangdong garment industry!

At the meeting, Director Wang Xianqing of the Institute of Circulation Economics of Guangdong University of Finance and Economics explained the key and difficult issues of the supply-side structural reform of the apparel industry under the new situation. Professor Wang conducted an in-depth analysis of the industrialization of Chinese characteristics and the supply side of Chinese characteristics. He proposed that the reform goal of the reform of the supply side of clothing should be to create new industrial functions and structures. The reform approach relies on the re-aggregation and restructuring of industrial factors.

Affiliated work in Xinjiang is also an important task of the Guangdong textile and garment industry. The deputy commissioner of the Kashgar Regional Administration, the deputy commander of the Guangdong Provincial Aid Command, Wang Zaihua, the deputy captain of the Guangzhou Municipal Staffing Team, and the Shufu County Party Committee Standing Committee of Yi Chunsheng and the Third Division of the Bingshu Shushu City Investment Promotion Bureau Yan Ming, Deputy Director, and the Administrative Manager of the Xingye SME Incubation Base of the Jiashi Industrial Park, shared the investment environment of the Kashgar region in Xinjiang and the Guangdong textile and garment industry. Development opportunities in Guangzhou, Guangzhou to help the development of textile and garment industry in Shufu County, Century Pearl - Corps window and Foshan Venture Industrial Park and Industrial SME Incubation Base.

The garment industry cluster is the vanguard of the supply-side reform. The famous cowboy clothing town--Chen Yuying, the party secretary of Junan Town, spoke on behalf of the Guangdong Garment Industry Cluster. Chen Shuji said that he will work hard to implement the supply-side structural reform and promote the re-casting of the clothing platform. The denim industry is brilliant! At the same time, Lanyuan Capital Partner and Guangdong Lanyuan Jiangyan introduced the new model of clothing industry from the perspective of supply-side structural reform. The “Indus Union” industry integration platform will take the lead in the “Floral and Apparel Industry Chain + Internet + Financial Capital + Talent Capital”, and play the role of platform aggregation to promote the transformation and upgrading of traditional industries and break through the bottleneck of development. Important initiatives. The main role of the project is reflected in: First, the cost reduction is the entry point, highlighting the industry aggregation effect. Second, the integration of resources as the main content, to complement the industry's development of "short board." The third is to focus on model innovation as an important starting point to improve the economic ability of the service entity. Fourth, the introduction of financial capital as a breakthrough to improve the valuation of the Internet platform.

Intelligent production is also an important part of the reform of the supply side of clothing. Chen Fangming, CTO of Guangzhou Yaxun Network Technology Co., Ltd. shared the driving force behind the reform of the supply chain of the fashion Silicon Valley. He proposed that the "role" of user thinking as the foothold of the idea, will completely subvert the traditional IT system process and data flow cognition. It not only helps to “lighten” the traditional IT architecture, but “simplifies” the user's operational difficulty, replacing the traditional information communication docking method to “drive” to break the pain points of data islands. The Internet big data era, advancing with the times, has an innovative product based on graphics, information, network and other technologies, "Fashion Silicon Valley PLM", opened up intelligent design, intelligent operation, intelligent production, intelligent business links, digital product design Develop the full-service ecological value of “simplified, light, fast, and provincial” as the driving force of the commodity supply chain and reconstruct supply, production, customization, and commodities.

In order to establish a benchmark for industry innovation and guide the transformation and upgrading of the industry, the conference also issued the 2017 Guangdong “new variety” certification certificate and the Guangdong clothing key cultivation enterprise/base/platform plaque.

The enterprises and products that have been recognized as “new varieties” of Guangdong clothing in 2017 are:

(Guangzhou Provincial Garment and Apparel Industry Association Liu Yueping Executive President issued a certificate)

The enterprises that won the honor of the 2015 Guangdong Garment Key Cultivation Enterprise/Base/Platform are: Guangdong Fashion Brand Innovation and Cultivation Base - Guangzhou Liuhua Exhibition and Trade Center, Textile and Garment Industry Transformation and Demonstration Base - South China Textile Innovation and Technology Park, Guangdong Garment Industry Key Cultivate the dress brand - Chinese dress, Guangdong clothing industry focus on cultivating golf apparel brand - Biyin Lefen, Guangdong garment industry key cultivation fabric enterprises - Baofang Textile, strong textile, Guangdong garment industry key cultivation industry chain platform - Guangdong Cowboy club.

(The Vice President of China Textile Industry Federation Xia Limin and the Chairman of Guangdong Garment and Apparel Industry Association Bu Xiaoqiang)

More exciting reports, please pay attention to the world clothing shoes and hats network.

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