Under the new wave, men's clothing surging new charm, the first "Changshu Cup" Chinese men's design competition was announced

17 finalists, 85 works, 3 teams... This is a different competition!
Tonight, 2018 Jiangnan International Fashion Week is culminating again. The first "Changshu Cup" Chinese Men's Design Competition Finals was held at the Changshu Fashion Center.

The theme of the contest is “New Wave”, which is intended to use design to combine pioneers, trends, avant-garde and realism;
Make the design vibrant and guide the menswear trend;
Let the product be full of life, into the heart of the consumer chasing fashion.

Chen Zhenfu, a player from Wang Yutao's mentor team, won the gold medal; Liu Yong's mentor team player Jiang Hanyu and FRANCESCO FIORDELLI mentor team player Wang Yao won the silver and bronze medals respectively. They will receive a bonus of 150,000, 80,000 yuan and 50,000 yuan, and a two-year use right of a shop or studio provided by Changshu, worth 300,000 yuan.
In addition, the finalists will receive a finalist and have the opportunity to get a studio or shop worth 150,000 yuan.

Winner of the Gold Medal of the Competition--Chen Zhenfu Awarding Guest: Xia Lingmin, Vice President of China National Textile and Apparel Council, and Lu Jianda, Vice Chairman of Changshu Municipal Political Consultative Conference

Winner of the Silver Award in the Competition--Jiang Hanyu Awarding Guest: Feng Dehu, President of China Textile Construction Planning Institute, President of China Textile Planning Research Association, and Wan Xiaojun, Director of Jiangsu Changshu Garment City Management Committee

Bronze Award Winner of the Competition--Wang Yao Awarding Guest: Yang Jinchun, Vice President of China Garment Association, and Gong Huijuan, Secretary General of Jiangsu Garment Association

Excellent Tutor Winner--Wang Yutao Awarding Guest: Vice President of China Textile Industry Federation's Circulation Branch, Qian Jin, President of Textile and Apparel Weekly Magazine, Liu Yuanfeng, Chairman of the Competition Jury

Finalist photo

In order to cooperate with Changshu's efforts in the development of men's wear industry in recent years, the first "Changshu Cup" Chinese men's design competition has been innovated in the competition system and content, which is more suitable for the mining and training needs of talents and brands in Changshu's local men's wear industry. At the same time, the positive innovation of the competition also set an example for other design competitions, and played a colorful chapter in the field of high-level design talent selection in the country.

Yu Tie, deputy director of Jiangsu Changshu Garment City Management Committee, said in his speech: Changshu Garment City has been committed to building a platform for young designers to incubate, nurture, trade and innovate, with the goal of “achieving unlimited design dreams and weaving rich fashion life”. Mission, adhering to the "original, fashion, intellectual, green" development philosophy, emphasizing the power of design breakthroughs, showing the ability to design new talents, and strive to tap the elite rookie. Director Yu also sent invitations to all outstanding fashion designers. He often came to Changshu and stayed in Changshu. On this open and inclusive Jiangnan Fudi, he worked hand in hand with Changshu's 100 billion industry and market to paint "Chinese men's clothing to see Changshu." , Changshu clothing is the new vision of the world.

Yu Tie, deputy director of Jiangsu Changshu Garment City Management Committee

There are thresholds for entry, high selection requirements <br>Because it is the first session, and because of the support of the awards, but also because of the innovative competition system with the participation of the star tutor, and the threshold requirements set by the contestants, this contest will be prepared from the February draft. By the attention.

The contest is for mature designers and uses a 1+4 design pattern. One set represents the current season's fashion trends, captures one or more popular elements for divergent interpretation, and expresses the player's men's design style, showing the depth and potential of creation.
4 sets, in conjunction with the first set of popular elements, to achieve ground-based derivative, design in line with the requirements of mass production and sales in the market, more grounded commercial design, strengthen the speed and quality of the real estate sales, to show the design of the players The ability to transform, and the ability to grasp the market.

The star tutor "takes in", the harvest is more than a little bit. After the finalists, the players are divided into three teams, respectively, by the famous Italian designer, the Italian fashion industry federation (CONFINDUSTRIA MODA) in China, Mr. FRANCESCO FIORDELLI, Chinese fashion design Mr. Liu Yong, the designer of the “Golden Top Award” and associate professor of the School of Fashion, Wuhan Textile University, and Mr. Wang Yutao, the winner of the China Fashion Design “Golden Top Award” and the founder of the BeautyBerry brand.
On April 11-13, the players and mentors came to Changshu for the first time to meet and coach. The contestants and the instructors visited several well-known local clothing trading centers in Changshu to understand the development of the local industry and conducted a preliminary selection of fabrics at the China Men's Design and Trading Center. During the period, the instructor gave guidance on the selection and production of the players. The organizing committee also established a WeChat group for everyone. During the next one and a half months of production, each of the players exchanged ideas with the instructors and continuously improved.
Judging a lot of yuan, judging the full perspective <br>The judges of this competition invited Zhou Na, deputy general manager of Yiluo Basha, Greater China, Yu Minjing, general manager of China Textile Design Center; Heiko, president of Ai Meng International Fashion Education, China Fashion The winner of the “Golden Top Award”, the vice chairman of the China Fashion Designers Association, the chairman of the Xiamen Fengfei Fashion Design Co., Ltd., and the creative director Zeng Fengfei, and the doctoral supervisor of the Beijing Institute of Fashion, and the vice chairman of the China Fashion Designers Association. Liu Yuanfeng, a researcher at the China Academy of Art, China Academy of Art, served as the judge.
The judges from all walks of life represent different perspectives in the fashion field, and the multi-angle review makes the selection more valuable.

Chairman of the Jury of the Competition - Liu Yuanfeng

The gold medal winner of this design competition, Chen Zhenfu, a player from Wang Yutao's mentor team, is also a brand designer of dialects. In an interview after the awards, Chen Zhenfu said: I was very excited and surprised to receive the gold medal. He has been in the clothing industry for more than 20 years and always maintains his obsession with Chinese clothing and traditional Chinese culture. The fabrics that participated in the competition were specially treated and customized. The outerwear fabrics were all Australian wool, showing the mechanism effect; the silk inside was made of linen and mulberry silk, and the old railing color was created by special techniques. Good visual effect. At the same time, a lot of Chinese elements are added to the dress, which is reflected in the small design such as the buckle and the side slit, achieving the effect of combining Chinese and Western. Chen Zhenfu said: Men's clothing is a business that he has been earnestly insisting on and has not stopped.
The first "Changshu Cup" Chinese Men's Design Competition was jointly organized by the China National Textile and Apparel Council, the China Textile Industry Federation's circulation branch, China Textile Media Holdings and Jiangsu Changshu Garment City Management Committee, sponsored by Textile and Apparel Magazine, Jiangsu. Changshu Clothing City Group Co., Ltd. and Changshu City Festival Creative Culture Media Co., Ltd. jointly organized.

Editor in charge: Gao Wei

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