Oriental Fashion Season•2021 Qingdao Fashion Week is grandly opened in Oriental Fashion Center!

On December 9th, the Oriental Fashion Season 2021 Qingdao Fashion Week was grandly opened at the Oriental Fashion Center in the West Coast New District of Qingdao. This fashion week is sponsored by the China National Textile and Apparel Council, Qingdao Municipal People's Government, Qingdao Municipal Bureau of Industry and Information Technology, Qingdao West Coast New District Management Committee, China Garment Association, China National Textile and Apparel Council Circulation Branch, Shandong Province Industry and Information Technology Supported by the China Fashion Designers Association, Shandong Textile and Garment Industry Association, Qingdao Textile and Garment Industry Association, Qingdao West Coast New Area Industry and Information Bureau, Qingdao West Coast New Area Culture and Tourism Bureau, Qingdao China Textile Yilian Fashion Industry Investment Group , From December 9th to December 11th.

The theme of this fashion week is "Emerging Forces and Original Empowerment", with the four major sections of "Cloud·Festival", "Cloud·Trade", "Cloud·Wind Direction" and "Cloud·Art" as the core, focusing on China and South Korea in 2022 The new trend of original design of clothing in the two countries is more international and fashionable, and originality and diversification are emphasized. For the first time, it adopts multi-camera live broadcast on the whole network to fully display the theme of combining original design and art. The transaction part is dynamically displayed through models. Cooperating with other activities to form a brand new catwalk model of instant show and sale. The event also invited representatives of Chinese and Korean original designers, brand companies, domestic and foreign fashion industry professionals, industry association representatives, and international fashion alliance representatives to participate in the opening ceremony through cloud live broadcast, which was widely praised by all walks of life.

Art + fashion show opens streamer festival

Geng Tao, Deputy Mayor of Qingdao Municipal People’s Government, Bian Cheng, Secretary of the Party Leadership Group and Director of Qingdao Industry and Information Technology Bureau, Feng Wei, Deputy Bureau-level Leader of Qingdao Industry and Information Technology Bureau, Deputy District-level Cadre and District Committee of Qingdao West Coast New District Investment Promotion Working Committee Secretary Liu Wen and other relevant leaders and media units attended the opening ceremony of this fashion week.

In his opening speech, Vice Mayor of Qingdao Municipal People's Government Geng Tao highly affirmed this fashion week's contribution to the construction of Qingdao International Fashion City, leading the trend of the times through the fashion economy, cultural consumption and the conversion of new and old kinetic energy.

Mr. Sun Ruizhe, President of China National Textile and Apparel Council, mentioned in his speech that the online and offline linkage of this fashion week, showing original design and Qingdao local fashion, promoting the connection of supply and demand, and value transformation, is a powerful exploration and will definitely bloom brilliantly.

The most eye-catching part of this grand ceremony was the opening show. The organizers combined artistic creation with the ultimate fashion show through ingenious stage design, and jointly created a novel and immersive fashion show.

At the opening show, Zhang Moliu, a young artist who graduated from the Department of Electronic Integrated Art at Alfred University College of Art in New York, USA, created the theme of the "Glowing Faces" series of paintings integrated into the entire fashion show, through bright tones and saturated The large color blocks create a vibrant picture style and show young girls' fresh feelings about fashion. When cutting-edge artistic creation hits a fashion show, it can be called exquisite and fascinating.

Zhang Moliu’s creation was inspired by the personality and fashion aesthetics of young girls. The women's clothing brand JOYLOOP just brought fashion women to show their personality and comfortable style experience. The fashion uses high-end comfortable materials, and the change of lighting creates an atmospheric and free sensory vision. With the fashionable and avant-garde tailoring design, it demonstrated the distinctive personality and extraordinary taste of the wearer, which made the audience admire the audience, and the wonderful beginning also made the audience look forward to the follow-up content.

In addition, Wang Jia, a young artist majoring in sculpture from the Royal College of Art in the United Kingdom, brought her sculpture "When I'm on an Isolated Island" to the opening show, which complemented the main show. The shape of the crying villain made of Polaroid stone depicts the mental state of individuals seeking identification among groups in contemporary society. To awaken people in group life, face deep inner needs and emotional identification, find commonalities in their personalities, and find the warmth that is close at hand.

At the finale show, the Korean designer brand BLUETAMBURIN used a carefully prepared high-quality international show to reveal to us the fashion magic of elegance, sexiness, liveliness, openness, fashion and cutting-edge. BLUETAMBURIN uses denim as the basic material, and shows gorgeous classical curves through three-dimensional cutting, which demonstrates the fashionable attitude of modern Asian women to current life.

The entire opening show was placed in the Yellow Box Art Museum, a landmark building in Qingdao. Models traveled through the art gallery to perfectly integrate design and art, making the style of original design diversified, and at the same time giving designers the inspiration of artistic design. Inspired and presented a visual feast for everyone.

Focus on buyer needs to build a Chinese (international) fashion brand trading center

From December 10th to December 11th, Fashion Week will set up independent display spaces for many well-known new retail brands to provide a full range of new transaction mode experiences. The trade show is mainly located in the China (International) Fashion Brand Trading Center of the Oriental Fashion Center. Through the "commodity + aesthetics + service" model, the design concepts and design highlights of Chinese and Korean original designer brand clothing are output to buyers. The flexible supply of "three-piece" sample clothes, small MOQ, multiple styles and multiple brands, can greatly satisfy retail buyers, brand companies, manufacturers, and MCN institutional buyers who have demand for assembly and ordering of goods Wait.

"Cloud·Trade" is an upgraded module of this fashion week. It can not only realize simultaneous online and offline ordering, but also specially developed and provided "Weimeng" for B-end buyers who have extreme single product needs and cost-effective needs. Mini program selection projects, providing online ordering services for 100% original imported products from South Korea, in-depth creation of the brand label of "Original Design Trading Center", and boosting the new upgrade of domestic retail formats.

Themed art exhibition goes online to open an art tour for Qingdao

The "Cloud·Art" section of this fashion week includes [Artistic Costume]-Huang Box Art Museum Special Exhibition, [Zhou Yu Shuo Earth]-International Public Sculpture Exhibition, [Magnetic Field]-Yellow Box Experimental Space, several major art exhibitions. The second art exhibition is based on the curatorial concept of opening to letting go, from breaking through to breaking the circle. It aims to break the closedness of art exhibitions, put into practice through brand-new curatorial concepts, and reconstruct a diversified art ecological chain. Contemporary art faces the market and truly integrates into contemporary life.

In addition, the stunning appearance of the Haiyu Oriental·Inheritance of Time Documentary Photography Art Exhibition has also become a beautiful scenery of this fashion week. Most of the works in this photo exhibition come from Shandong meritorious photographer-Wang Qun. He is a member of China Photojournalism Society and a photojournalist of Qingdao Daily. He has been engaged in photography for 40 years. More than 160 works have been selected for national photojournalism and art photography. In the exhibition, 47 works won gold, silver and bronze awards. In his decades of photography career, Wang Qun has always adhered to the warm perspective of humanism, with extraordinary enthusiasm and insight, focusing on recording the humanistic changes in Qingdao with his lens, reflecting the daily life of ordinary people. In his eyes, history is being compressed, childhood is fading, and he wants to leave a last affectionate glimpse of the local society he loves. The works exhibited this time, from the eight dimensions of transportation, shopping, entertainment, catering, housing, fashion, education, and New Year, unfold a lifelike picture of the island city for the audience.

According to the organizer, the "Cloud·Art" section will continue to provide exhibitions for people who love art and fashion and the general public during and after Qingdao Fashion Week.

As the main show venue of the Oriental Fashion Season 2021 Qingdao Fashion Week, Oriental Fashion Center is located in the core area of ​​Guzhenkou, West Coast New District, Qingdao, Shandong Province. It is an ecological park for fashion creative industries invested and developed by Qingdao China Textile Yilian Fashion Industry Investment Group. Qingdao Chinatex Yilian Fashion Industry Investment Group takes "life aesthetics disseminator" as its vision and "weaving dreams in China, fashion and creative life" as its mission, to create a full-industry chain ecosystem with original design trading centers as its core, and is determined to The Oriental Fashion Center has been shaped as a place to explore creative inspiration, a source of fashion trends, and a place to experience fashion culture.

It is reported that Qingdao Sinotex Yealink Fashion Industry Investment Group will also award various awards in the 6th GET WOW Internet Fashion Design Competition, combining the advantages of the industrial brand, and attracting global fashionistas through creative series of activities such as work shows, on-site awards, and art exhibitions. The focus of media resources on the west coast of Qingdao will surely further deepen the influence of Qingdao’s fashion industry at home and abroad, empower the entire fashion industry, drive the optimization and upgrading of Qingdao’s fashion creative industry, broaden the development path of Qingdao’s fashion industry belt, and help Qingdao’s development. This city is moving towards an international fashion capital.

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